Web page data analysis and evaluation services can fundamentally improve the overall performance of the website through SEO problem detection, web page loading speed improvement, and layout and content optimization. This will not only enhance the user experience, but also increase the webpage retention rate, promote the conversion behavior of potential customers, and allow enterprises to obtain more practical benefits from it.
Through web page conversion tracking settings and multimedia audience settings, companies can accurately track the behavior of potential customers on their websites and build remarketing audience lists. This allows companies to more accurately grasp marketing effectiveness, use accurate data to conduct subsequent remarketing activities, and improve advertising resource utilization and customer conversion rates.
Services such as industry popular keyword analysis, marketing campaign theme proposals, advertising image creative production and advertising creative scripts provide a full range of marketing content customization from keyword screening, theme proposals to creative scripts and advertising images. This not only ensures that marketing activities are targeted and attractive, but also enhances the exposure effect of advertising, helping companies quickly obtain a large number of high-quality customer opportunities and achieve business growth.
We provide two important services: account initialization and KPI report analysis, and strive to create a one-stop service plan from advertising account opening, creative generation to delivery effect tracking. Promote digital marketing efforts in an efficient manner, saving time and resources to a great extent.Relying on regular KPI report analysis, we continue to make refined optimization and adjustments to marketing strategies to achieve the purpose of improving marketing efficiency and obtaining greater investment returns.
Use precision code to scrutinize your web pages for SEO issues. It will not only focus on common tag errors, but also delve into the internal structure of web pages, and will not let go of hidden code defects.
Based on the analysis, suggestions for improvement will be given from various aspects such as speed, layout, content, etc. For example, in the layout, the user’s visual flow habits will be taken into consideration so that important information can be captured immediately. In terms of content, it would be recommended to add more valuable information points.
After implementing recommendations, enhance user experience and increase customer conversion rates. Users will feel more fluid and comfortable when accessing web pages, and a good experience can make them more willing to make purchases or leave contact information.
Initialization includes self-developed products such as TTO, Leadbox, and YME. These self-developed products have been tested and optimized many times, and their performance and stability are guaranteed.
After initialization, account opening, creative production, online and other tasks can be efficiently executed. During the account opening process, all required information can be quickly filled in and submitted, greatly shortening the waiting time. In terms of creative production, it can quickly generate a variety of different styles of advertising materials.
Integrate with Google Ads to make account setting and delivery more precise. It can accurately adjust the delivery strategy based on the algorithm and data characteristics of the Google Ads platform so that ads can more accurately reach the target audience.
Consultants use self-developed tools to mine core keywords. Self-developed tools can analyze a large amount of industry data and search trends to discover keywords that may have been overlooked but have great potential.
Analyze factors such as industry trends, competitors, and user search habits to develop a keyword list. For example, pay attention to your competitors' keyword strategies, find out their strengths and weaknesses, and then optimize your own keywords.
Make ads more targeted to high-intent audiences. Through selected keywords, ads can appear in search engines in front of the users who need them most, improving the exposure efficiency of ads.
Collect materials from multiple channels, including pictures, videos, copywriting, etc. You can find valuable elements from major photo libraries, video websites, and industry-related literature to provide rich raw materials for creativity.
Determine the creative style based on brand positioning and target audience preferences. For example, young people may choose a fashionable and lively style; business people may choose a simple and professional style.
Produce multiple versions of creative ideas, test them on a small scale, analyze click-through rate, conversion rate and other data, and select the creative version with the best effect for large-scale launch.
Create an audience list based on target group filtering. You can filter based on multiple dimensions such as age, gender, region, interests and hobbies to build a more accurate audience group.
Use TAG codes to track converting users and create remarketing lists. When users perform specific actions on the website, such as purchasing, registering, etc., they can be marked with TAG codes and added to the remarketing list.
Integrate with Google Ads to make account setting and delivery more precise. It can accurately adjust the delivery strategy based on the algorithm and data characteristics of the Google Ads platform so that ads can more accurately reach the target audience.
Provide tracking with GTM tools or TAG codes. GTM tools can easily integrate multiple tracking codes, while TAG codes can dig deeper into user behavior data.
Capture customer behavior in multiple locations such as emails, forms, and specific buttons. For example, by placing a click on the form submit button, you can know how many users are willing to submit information. By placing clicks on emails, you can understand what type of email information users are interested in.
Provide data for subsequent marketing strategies and optimize results. By analyzing the data obtained, we can know which links need improvement and which marketing methods are more popular, so that we can adjust and optimize the entire marketing strategy.
Search advertising brings exposure when potential audiences actively search for relevant keywords. In Hong Kong, consumers are accustomed to obtaining information through Google searches. When they enter keywords related to a company's products or services, the company's search ads will have the opportunity to be displayed in front of them. This form of advertising is highly targeted, and the customer needs entering the website are usually highly relevant to the advertisement, so the conversion rate is relatively high.
PMax ads can reach a broad audience through Google's multi-channel partners. Businesses only need to set advertising goals, and PMax will automatically find suitable potential customers for the business. This advertising type has powerful automation and intelligent functions, which can greatly save enterprises’ advertising time and energy.
GDN captures your audience's interest with rich, high-quality image creatives. In Hong Kong, a city with highly developed visual culture, multimedia advertising can establish a certain brand image in the minds of potential customers. By displaying beautiful image ads on various websites and apps, businesses can attract users' attention and increase brand awareness.
YouTube advertising has incredible reach in Hong Kong. As one of the world's largest video platforms, YouTube has a large number of users in Hong Kong, especially among the younger generation. With YouTube ads, businesses can gain fast and high-volume exposure, delivering their brand message to a wider audience.